Digital Art Requirements

Printpack Digital Art Requirements

File Format

Files should be submitted in Adobe Illustrator format.

Pantone colors are to be clearly defined.

For jobs printed on clear substrate, with a window, or on foil with a foil reveal, you will need a white overprint layer in the Illustrator file. This layer must be the top layer, set to overprint or darken.

The swatch color for white must be a spot color and be called HPI-White.

Placed images (ct’s) should be linked to the Illustrator file.

Images should be CMYK psd’s or CMYK EPS files and at least 300dpi resolution.

Two files should be submitted. One file with live text and a duplicate file with outlined text.
A file with outlined text is a must.

Zip the Illustrator file and all support files together. Name the zip file with the following format –
CUSTOMER NAME_short description.zip (ex. SHORTY’S PIZZA_3 oz cheese_sauce_promo.zip).

Contact Printpack Digital Graphics Coordinator for instructions on uploading files.

Colors

All colors, including spot colors, are converted to process builds in pre-press.
If they are any special match colors (not Pantone callouts) that are requested by the customer, then a sample of that color will need to be supplied for matching.
Consult with a Printpack representative for specific color match requirements.

Variable Data

Variable data should be submitted in an excel document with headers clearly defined across row 1 with the variable information in the rows under each header.
A database .csv file can also be submitted.
Data from other database programs can be used if the file can be converted into a .csv file.

Press Proofs

Virtual press proofs are available.

Our Digital Art Requirements

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