Packaging Innovations
Why Innovate with Printpack?
Printpack’s innovation process helps brands recognize and resolve critical problems and capitalize on opportunities. With innovation, brands can drive progress and achieve a competitive advantage in an ever-changing market. We identify packaging solutions that elevate your brand, benefit consumers and promote sustainable practices.
Printpack develops innovative packaging solutions that deliver a distinct advantage at the shelf, strengthen brand identity in the minds of consumers and help brand owners optimize speed-to-market strategies. Packaging innovation plays a critical role in influencing the way consumers value, choose, and use products.
Front-End Innovation Process
From Collaborative Ideation to Scale Up
Identify Need
Our front-end innovation starts by defining the problem for which we are solving.
Clarify
Next, explore and research the issue to better define the goal. Using consumer insights and market data, we form actionable problems.
Ideate
Generate potential solutions with our Launchpad Innovation Process.
Develop
Concept refinement, prototyping, and testing.
Implement
Concept Communication
Printpack Technical Resources
Scale up and launch
We Are With You Every Step of the Way
Ideate: Launchpad Innovation
Printpack’s Launchpad Innovation sessions are a series of guided divergent and convergent thinking exercises to garner new ideas. Work with experts in marketing, product development and technical to combine and build on other’s ideas.
Printpack hosts in-person and virtual innovation sessions with customers to develop innovative packaging solutions that deliver a distinct advantage at the shelf, strengthen brand identity and help customers optimize speed-to-market strategies. Packaging innovation plays a critical role in influencing the way consumers value, choose, and use products.
Level Up Your Packaging
With Our Digital Printing Capabilities
Printpack Digital capabilities are well suited for testing new concepts, new package designs, new graphics, sustainability projects, and to support consumer and market tests needed before a new product launch.
The Printpack Team is ready to help with innovation projects and ready to help concepts scale as new products move through the development pipeline. Bring concepts to life with digital while lowering risk.
Our dedicated sustainability team is here to help you meet your goals with innovative solutions.
A Culture of Innovation
Meet Our Innovations Team
Kirsten Williams
Bill Barlow
Michelle Lieu
Christina Boyd
Kirsten Williams
Bill Barlow
Kirsten Williams
Michelle Lieu
Christina Boyd
Kirsten Williams
Bill Barlow
Bill Barlow
Michelle Lieu
Kirsten Williams
Bill Barlow
Michelle Lieu
Kirsten Williams
Michelle Lieu
Bill Barlow
Bill Barlow
Michelle Lieu
Michelle Lieu
Christina Boyd
Michelle Lieu
Christina Boyd
Kirsten Williams
Bill Barlow
Michelle Lieu
Christina Boyd
Michelle Lieu
Michelle Lieu
Michelle Lieu
Christina Boyd
Christina Boyd
Christina Boyd
Christina Boyd
Marketing
Kirsten Williams
Innovative Experience Design Manager
Kirsten facilitates customer facing innovation sessions for broad ideation. She creates original renderings and sketches to showcase new ideas.
Marketing
Alisha Howard
Director, Marketing Communications, Digital Media & Brand
Alisha leads our marketing team. She is passionate about solving consumer problems and enhancing the customer experience.
Marketing
Bill Barlow
Senior Market Development Manager
Bill leads commercial strategies and market development efforts for Pet Care packaging, Metalizing and Digital Printing.
Innovation & Research
Jayme Walton
Innovation and Research Manager
Jayme leads our long term devlopment team, including Technology Scouting and Stage-Gate development. She also heads up our Innovation Strategy Team, a cross-functional group of associates with a passion for innovation.
Innovation & Research
Andrew Mitchell
Senior Research Engineer
Andrew fosters innovation within Printpack as a member of the Technology Scouting Team. He also manages our Pilot Plant where new materials and processes are explored. Areas of focus include active packaging, surface enhancement, and high-performance energy curable materials.
Innovation & Research
Raj Guntupalli
Senior Research Engineer
Raj is a member of the Innovation & Research group and the Technology Scouting team. He has a passion for science and innovation with an end goal of driving innovation initiatives into sustainable new product pipelines for profitable revenue streams. He also provides information regarding Intellectual Property (IP) by conducting Freedom to Operate, competitive intelligence, and technology landscaping searches.
Technology, Innovation & Research
Jose Rodriguez
Senior Research Engineer
Jose leads the Technology Scouting Team which scouts new and existing technologies in current and adjacent markets. This team’s ultimate goal is to enhance current products and/or create completely new products to demonstrate that Printpack is an innovation leader. Jose is also a member of the Innovation & Research group (R&D/Long-Term Development). This group is similar to the Technology Scouting team but has the added focus of working cross-functionally with the aid of our stage-gate process, to turn ideas into tangible products and/or solutions for our customers.
U.S. Flexibles
Michelle Lieu
Director, National Accounts
Michelle leads a team of Product Development Engineers that services one of Printpack’s largest and most diverse customers. Their activities cover a product portfolio spanning seven unique markets. Michelle is passionate about applying “design thinking” principles to solve problems in new ways. She has a background in long-term innovation across multiple industries in the polymer science space and enjoys leveraging adjacent technologies to drive consumer engagement.
Medical
Amy Stewart
Product Development Manager
Amy leads a team of Product Development and R&D engineers focused on providing value through innovative solutions in the medical devices market.
Office of Sustainability
David McLain
Director, Sustainability at Printpack
Dave leads Printpack’s efforts to help customers realize a more sustainable future through the redesign of their products.
Office of Sustainability
Daniel Cluskey
Product Stewardship Engineer at Printpack
Daniel leads the plastic recyclable development platform within Printpack’s Office of Sustainability. His time is spent developing recyclable alternatives to the extensive toolbox of non-recyclable structures converters are currently using. He is heavily involved with recycling organizations such as the Association of Plastic Recyclers and How2Recycle. Because of this involvement, Daniel is a great resource for understanding the difficulty level of transitioning from an incumbent package to a recyclable one.
Office of Sustainability
J. Alan MacDowall
Senior Product Stewardship Engineer at Printpack
Alan leads the Compostable Development Platform within Printpack’s Office of Sustainability. In his role, Alan works to expand Printpack’s compostable platform of films, inks, adhesive, and more, while helping customers navigate certification and development hurdles. Alan is active within multiple compostable-centered organizations including BPI, SPC Composting Collaborative, and CMA Field Testing studies.
Office of Sustainability
Christina Boyd
Senior Product Stewardship Engineer
Christina is a member of the Office of Sustainability focused on films across the sustainable platforms, PCR film development, and advanced recycling. She has a passion for problem-solving and a background in developing innovative, practical solutions for manufacturing within the sustainability space across various industries.
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